Facebook AR Studio Now Lets All Developers Create World Effects

Facebook AR Studio Now Lets All Developers Create World Effects

Facebook AR Studio Now Lets All Developers Create World Effects

Facebook clearly doesn't want any significant Snapchat feature to go unanswered. "World Effects technology enables you to drop 3D objects into your surroundings to capture and share fun moments with your family and friends".

The new feature will allow you to place 3D objects in your photos, making them appear like it is part of the real world. When you move your camera around, the World Effect will stay in the same location.

World Effects are basically Facebook's clone of Snap's World Lenses, but one problem Snap has is a lack of resources versus what its much more established rival has. "Facebook says that now, they support only a heart, arrow, and robot, while there are bubbles and words that read "love", 'bae", "heart", and "miss you". "Or better yet, add a new fun, celebratory robot to an otherwise every-day setting and spice things up a bit", said a post on the official Facebook page of Facebook Messenger.

More news: Google to Block YouTube on Amazon Devices

AR Studio is claimed to be a platform that "empowers creators to connect art with data to bring augmented reality into everyday life through the Facebook camera".

Facebook has notably lagged behind Snapchat when it comes to embracing AR effects for its various properties, including Instagram. Initially, world effects will include objects like a floating heart, an arrow, a 3D Robot and an Unicorn.

To add a World Effect, open the Messenger Camera from the inbox and then scroll to choose from the camera effects and pick an effect and then tap to add it to your image. Since the feature is in developing stage, there are only a few effects available for now and it is expected that Facebook is going to add more very soon. Apart from launching World Effects, Facebook has made yet another announcement where it has announced that it is opening its AR Studio to developers.

Related news